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Air Jordan 1


 

1985 was a great year, not only because Michael Jordan was rookie of the year and played in the All-Star game, but because the Air Jordan shoes 1s were released. The Air Jordan shoes I was the first shoe to be worn in the NBA with multiple colors. Peter Moore was the man behind the Air Jordan 1 (and also helped design the Air Jordan II). When Michael Jordan first looked at the AJ I, his response was “I’m not wearing that shoe. I’ll look like a clown”. With time, the shoe slowly grew on him. The original Air Jordan 1 retailed at $65.00.



Soon after the release of the Air Jordan I, David Stern (Commissioner of the NBA), banned the most popular shoe of the decade to be worn by MJ. Every time Michael stepped on the court with a pair he would have to pay a couple thousand dollars.

Nike loved this idea so much that they encouraged MJ to wear the shoes, and Nike would pay the fees. In result, Nike gave the the Air Jordan 1 “The shoe banned by the NBA” label. There was 23 different color variations released, and this is not including the three colorways of the Air Jordan I KO. Each AJ I shoe came with two sets of laces which matched the color combo.

 

The White/Black-Red and Black/Red Air Jordan 1’s were released as “retros” in 1994 right after Jordan announced his retirement and sold VERY poorly. So badly that many pairs hit clearance centers for $19.99 or less (today a brand new pair of these is worth $500+).

In 2001, Nike tried a second round with retroing and the Air Jordan 1 was much more successful. The Air Jordan 1 was retroed in 14 total colorways from 2001-2003.

The Air Jordan 1 is a legendary shoe and is the holy grail of most sneaker collectors because of its history and since it was the first Jordan shoe launched.. 

       AIR JORDAN I SHOES PACKAGING
1994 - Comes in a colourful box, special tissue paper, and postcard.
2000 - Japan Limited Edition comes in a duralumin case & key and Jumpman keychain
2002 - Comes with " Jordan face box", chrome-plated Jumpman keychain and retro card "limited" to 60,000 plus pairs for the black/red!!! 50,000 plus pairs for the black/navy.

 

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